Synthetic data

Lead Feedback Readout

One made-up account: a regional supplier of commercial laundry equipment that sells to hotels, care homes, gyms and laundromats. Four reps (A to D) each worked a feed of 40 suggested leads for two weeks. This page reads what the reps did with those leads, not what anyone said on a call, and turns it into a short readout for the person setting up the account.

Reading two weeks of rep activity...

Turned down:
thumbs down or "not interested".
Accepted:
liked, contacted or meeting booked.
Left alone:
viewed 2 or more times with no action.

Patterns

Every attribute value with enough leads is compared with the account's overall turn-down rate. Only the ones well above it are listed. Open a row to see its leads.

Flagged patterns and their turn-down numbers

Every value checked
Every attribute value and why it was or wasn't flagged

Team rule or one rep's taste

A pattern only counts as a rule if the whole team behaves the same way. If one rep keeps working leads the others reject, that rep may know something, so it becomes a question for the customer's sales lead instead.

Left alone

Left-alone leads grouped by attribute value

The left-alone leads
Every left-alone lead

Draft qualification questions

One yes/no question per whole-team pattern, at most five, with the evidence under each. A person accepts or rejects every one. Nothing here re-ranks leads.

Account notes

Assumptions

    What I'd want to learn from you

    1. When a rep turns a lead down, does that change what the whole team sees, or only that rep?
    2. When reps disagree on a segment, who settles it: the customer's head of sales or the data?
    3. Do you treat a lead that was viewed and left alone as a signal?
    4. How many qualification questions does an account usually keep after its first month?
    5. How often do reps leave a note when they turn a lead down?